Data driven marketing is a growing discipline anywhere in the world, to have our HQ based in China puts us in good stead to tackle this huge market.

数据驱动营销是在全球迅猛增长的朝阳产业，把总部设在中国令我们在开发这个巨大市场时处于有利位置。

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Globally, RAPP is the leader in data-driven marketing and analytics.

就全球范围内，RAPP是数据驱动营销和分析的领军者。

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First he analyzed which industries were driven by the same customer acquisition, retention, and data-base marketing fundamentals that drove his prior experience.

首先，他分析了有那些行业和过去经验中一样样是依靠客户获取、租赁和数据库营销驱动。

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During her time in marketing, she collaborated with IT departments in developing data-driven marketing strategies, and implementing sophisticated customer relationship marketing (CRM) and business intelligence systems.

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Data-driven marketing is certainly on the lips of all marketers these days, and her views and lessons and challenges, she says, apply to all companies, whether they sell shoes or business services.

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They need to use data-driven marketing insights to empower employees, so then these employees can elevate the customer experience and treat shoppers the way they want to be treated: as individuals with unique buying behaviors and preferences.

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