But the field of neuroeconomics was born out of the realization that the physical workings of the brain place limitations on the way we make decisions.
但神经经济学领域的诞生源于这样一种认识，即大脑的物理运作方式限制了我们决策的方式。
This new area of research, coined neuroeconomics, seeks to reveal more about the neural functioning behind economic and consumer behavior.
这一新的研究领域，被称为神经经济学，它试图揭示广泛的经济和消费行为的神经机能。
This new area of research, coined neuroeconomics, seeks to reveal more about the neural functioning behind economic and consumer behavior.
这一新的研究领域，被称为神经经济学，它试图揭示广泛的经济和消费行为的神经机能。
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