This paper put Jinan Steel as a case, used the"five forces model"to analyze the advantages and disadvantages of a mass customization marketing model.
以济钢为案例，运用“五力模型”分析了大规模定制营销模式的优势及劣势。
Instead of generating broad demographic profile and psycho graphic profiles of market segments, marketers are engaging in personalized marketing, permission marketing, and mass customization.[1]
除了宽泛的人口分布概况和市场区域的心理位置概况，市场人员也进行个性化营销、允许营销和大众定制营销。
Motorola also performance exceptionally, benefiting from its increased effort in marketing and customization cooperation it holds with operators.
摩托罗拉的表现也较为突出，这归功于其对市场营销力度的不断加大以及与运营商的定制合作。
This article discusses the service customization of the global service marketing strategy.
本文针对全球服务营销战略中的服务定制化问题展开研究。
Individual customization is a new arisen manufacturing and marketing mode that applies the information technology and network technology.
个性化定制是近年来诞生的一种利用信息技术和网络技术进行产品定制的崭新生产销售模式。
However, customization differentiated marketing is a customer-oriented marketing strategy.
定制差异化营销是一种消费者需求导向型营销战略。
And the subject matter of this article is about the type of marketing organizational structure that should be established to support the strategy of mass customization.
因此建立什么样的营销组织结构，以支持大规模定制战略的实施，这是本文要探讨的主要问题。
And the subject matter of this article is about the type of marketing organizational structure that should be established to support the strategy of mass customization.
因此建立什么样的营销组织结构，以支持大规模定制战略的实施，这是本文要探讨的主要问题。
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