This paper put Jinan Steel as a case, used the"five forces model"to analyze the advantages and disadvantages of a mass customization marketing model.
以济钢为案例，运用“五力模型”分析了大规模定制营销模式的优势及劣势。
This paper put Jinan Steel as a case, used the"five forces model"to analyze the advantages and disadvantages of a mass customization marketing model.
以济钢为案例，运用“五力模型”分析了大规模定制营销模式的优势及劣势。
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