Thought leadership is not PR, it is all about leading the sector in a new direction.
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He took over for British-born Tony Hayward, whose public performance during the spill was not a PR masterpiece.
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Please know that not all PR people fall into these unfortunate categories, though at times it may seem so.
This, however, is not something PR companies and the media find very compelling as they search for eye-catching stories when genuine news is thin.
And that will not be good PR for the Ulster Wildlife Trust who made the complaint.
This is not just shrewd PR by Apple, but also an acknowledgement of the importance of the Chinese consumer market.
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They did not have slick PR operations, or limited access.
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HUNTER-GAULT: Well, of course, Ghana is a classic example of this new generation of African journalists who are trying to take control of their own story, and yet also trying to make sure that it's not just some PR campaign that they conduct.
Of course, PR peeps are not about to engage Mr. Ballmer or Rep. Cantor to advocate on their behalf.
At least one former member of the Facebook PR team is not very happy about it, and let Losse know via a private Facebook message.
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"Part of having your journalists on these platforms is giving them the freedom to be a normal human being, not a robot, a PR machine or a slave to the wire, " he blogged.
That Apple talks to the WSJ and not to the tech press could be taken as an indication that their PR is directed at the financial markets not geeks.
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Social should not exist in the marketing or PR bubble of a company.
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Certainly not least among Grenache's PR problems is just that it isn't a grape from Bordeaux or (except surreptitiously) Burgundy.
"Whether the site's users care about privacy or not, Facebook needs to manage PR and avoid scaring advertisers, " McClure says.
Those collisions lead to PR crises, and not every tech companies has handled them as cleanly as Facebook, Neptune points out.
There were a lot of stunt-y PR moves that we decided not to do.
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Given a surfeit of green PR bunkum, it is not easy to know whether they mean what they say.
He blamed Sony's hardware folks for not allowing access, despite him pleading with PR to give hands-on time.
What would you say to somebody to persuade them that you're not just in this area for a little PR?
Shaw, had been on the defensive over the issue, with the ISDA going on a PR campaign accusing media outlets of not understanding CDS markets.
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Frankly, we don't buy the PR line: it's not sustainable for Intel to constantly "give away" their machines, so the payoff is inevitably going to be some sort of lock-in by getting there first.
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Companies that are not willing to go the legal route have few PR tools at their disposal.
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However, his PR confirmed to Forbes that he does not own the club.
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Not ones to miss a news beat, smart PR peeps everywhere are scratching their heads trying to figure out how to get their clients in on some of that action.
It lessens the cloud of uncertainty over other Internet companies and signals the correct way to beat a competitor is by competition in the marketplace, not by hiring armies of lobbyists, lawyers and PR advocates.
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The Speaker knows that a government shutdown is likely not to work out well for the GOP in the PR battle to pin the tail on the budget bad guy.
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