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Knowledge itself is not the one-dimensional commodity that much excitable writing in the past decade has suggested.
ECONOMIST: Predictions about technology
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The entrant can short-sell the monopoly's shares before beginning to compete, thus boosting its expected returns. (Note that insider-trading laws do not stop a company using knowledge about itself when trading other companies' shares).
ECONOMIST: Preying on theory
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The importance of intangible cultural heritage is not the cultural manifestation itself but rather the wealth of knowledge and skills that is transmitted through it from one generation to the next.
UNESCO: Intangible Cultural Heritage