So when does it make sense for a company to use a service like Ning?
Ning has over 43 million registered members and 5, 000 networks are created every day.
Li Ning is focused on cleaning up its inventory and Gome on boosting its online presence.
Li Ning also faces tough competition from Nike at the higher end of the China market.
But Facebook has become more like Ning, too: Facebook Pages are now a formidable threat.
Instead of building a social platform themselves Glam decided to talk with Ning, Arora says.
FORBES: Glam Media Acquires Ning In Ad-Social Publishing Tie-Up; Andreessen Joins Glam Board
Ning has more than 100 million registered users and 60 million monthly unique visitors.
FORBES: Glam Media Acquires Ning In Ad-Social Publishing Tie-Up; Andreessen Joins Glam Board
It seems Li-Ning needs Wade a lot more than the player needs the company.
FORBES: Pros and Cons: Is Dwyane Wade Leaving Jordan Brand for Li-Ning?
Here are some pros and cons to leaving the Nike powerhouse for the Chinese-based Li-Ning brand.
FORBES: Pros and Cons: Is Dwyane Wade Leaving Jordan Brand for Li-Ning?
Struggling sportwear retailer Li Ning yesterday announced that its CEO had quit (see link here).
Will D-Wade convert Li-Ning shoes and apparel into must haves for American and Chinese consumers?
FORBES: Bling-Bling for Li-Ning Shoes as D-Wade Laces 'Em Up
And the women's individual competition will conclude with an all-Chinese clash between Zhang Ning and Xie Xingang.
BBC: SPORT | Other Sport... | Badminton | Robertson & Emms march into final
The Li Ning Dunkman shoe includes more high-tech materials than the U.S. model, justifying the steeper price.
Still, Nike has continued facing competition from well-established international brands, like Adidas, and domestic movers, primarily Li-Ning.
Ning is also expanding internationally, since about 40% of its revenue comes from international users or sites.
Li Ning, a Chinese athletic apparel company, also experienced challenges in its first attempt to expand internationally.
Li Ning was undoubtedly one of the top Chinese brands domestically, and it too had global aspirations.
Ning was founded in 2004 as a way for people to create their own free customized social networks.
FORBES: Glam Media Acquires Ning In Ad-Social Publishing Tie-Up; Andreessen Joins Glam Board
Ning is adding value with reporting capabilities and the seamless integration of payments into the sites, Rosenthal says.
To help close the gap on the two titans, Li-Ning has opened new flagship stores in Beijing and Shanghai.
One company that is sure to be keeping a close watch on Lin and any potential future endorsements: Li-Ning.
Some web sites already use both Glam and Ning, such as My Modern Metropolis and Social Moms.
FORBES: Glam Media Acquires Ning In Ad-Social Publishing Tie-Up; Andreessen Joins Glam Board
E-commerce will enable Digital Li Ning to shape American consumers' perception of the brand throughout the entire buying process.
Adults regard the ability to quote verse, other than On The Ning Nang Nong, as the height of cultivation.
People have a strong affinity to purchase familiar brands they identify with, and Li Ning was not one of them.
However, Wade recently dropped Nike as a sponsor to sign with a Chinese athletic apparel company, Li Ning.
Hong Kong-traded shares in money-losing Li Ning, founded by the Chinese Olympian, have lost about 15% in the past year.
FORBES: China Retail Giant Belle Reports 10% Rise in Same-Store Sportswear Sales
For Glam, acquiring Ning provides a place for its authors (and publishers) to create their own websites and social networks.
FORBES: Glam Media Acquires Ning In Ad-Social Publishing Tie-Up; Andreessen Joins Glam Board
Unlike its first foray into the US market, Digital Li Ning is solely an e-commerce store without any physical retail outlets.
Li Ning was founded by a former Chinese gymnast who won six medals at the 1984 Olympic Games in Los Angeles.
应用推荐