But he said the company's strategy again will be to make affordable products with innovative features.
Its flagship product, the iPhone, has seen sales explode, thanks both to innovative features and expanding distribution.
Samsung's 2012 TVs offer innovative features designed to make it even easier for consumers to enjoy their entertainment experiences.
ENGADGET: Samsung details pricing and availability for its 2012 Smart TV lineup
Certainly, Apple can continue to come up with exceptional products and innovative features.
That the new phone is bound to be a best-seller, with some innovative features, but won't transform the mobile landscape.
Iwata also demonstrated several of the DS's new software titles featuring the innovative features of the DS: voice recognition, touch-screen control and, of course, WiFi.
ENGADGET: Nintendo Revolution to include backwards compatibility and WiFi
Innovative features don't guarantee success though -- a lot of this editorial could also apply to Windows Phone -- and there's still much that remains wait-and-see.
ENGADGET: Editorial: BlackBerry 10, the waiting and the damage done
Our team has been working tirelessly to bring our customers innovative features combined with a best in class browser, a rich application ecosystem, and cutting-edge multimedia capabilities.
FORBES: Research In Motion: Jan. 30 Launch For First 2 BB10 Phones
Google just "graduated" the feature from its Gmail Labs, a sort of sandbox for innovative features the company makes available to users on an a la carte basis.
DDR4 offers a range of innovative features designed to enable high speed operation and broad applicability in a variety of applications including servers, laptops, desktop PCs and consumer products.
The image quality, long-term reliability, and innovative features of EIZO monitors make them the products of choice in many financial trading rooms, hospitals, back offices, and design studios throughout the world.
ENGADGET: Eizo rolls out 17-inch FlexScan T1751 multitouch monitor
By combining information from across all of its services, Google will be able to better target users with ads, offer more innovative features, and, importantly for Google, better compete with Facebook.
FORBES: Should We Be Worried About Google's New Privacy Policy?
Pandora 4.0 offers listeners a better music experience with expanded listening functionality, a detailed personal music profile, diverse social sharing capabilities and other innovative features that are available on mobile for the first time.
ENGADGET: Pandora app gets major redesign on Android and iOS with new social features
When combined with the Turtle Beach's competitive advantage in distribution and retail point-of-sale presence, the company expects the new range of PC headsets to deliver innovative features and superior audio quality to PC gamers.
The ultimate entertainment platform, the TM2792 allows users to enjoy a vast array of innovative features including LG Smart TV functionality, CINEMA 3D and CINEMA SCREEN Design, while providing amazing picture quality with IPS technology.
ENGADGET: LG announces 27-inch Personal Smart TV ahead of IFA HD
These and other innovative features are currently in use in the Fujitsu Raku-Raku Phone series for seniors, which has been offered by NTT DOCOMO since 2001 in Japan where it has sold over 20 million units.
ENGADGET: Fujitsu, Orange partner on senior-friendly Stylistic S01 smartphone
With innovative features such as Augmented Reality, personalized and contextual Live Tiles and beautiful app design, enabled through the rich Windows Phone UI, we believe Nokia consumers will love this exclusive one stop shop for entertainment.
ENGADGET: Nokia and AOL announce Entrance, an entertainment app for Nokia's Windows Phone devices
Conveniently compact and loaded with innovative features and manual controls, the COOLPIX P7700 will capture still images and Full HD 1080p video with stunning sharpness and vivid color, whether used as the ultimate go-to travel camera or D-SLR companion.
ENGADGET: Nikon intros flagship Coolpix P7700 for prosumers, diminutive Coolpix S01 for fashionistas
The car appears to include a number of innovative features - including a top to the chassis in front of the cockpit which is lower than on other cars, and a more extreme aerodynamic treatment in front of the sidepods alongside the driver.
Version 2.5 delivers innovative new features aimed at improving individual and group productivity and saving time.
ENGADGET: CloudOn announces new features, worldwide availability on iOS and Android
Among their innovative interactivity features, both include built-in BD Live and Bonus View functionality.
ENGADGET: Denon outs 2009 line of Blu-ray players, AV receivers and headphones
They can put their time into innovative new features rather than testing on hundreds of different handsets.
We are excited to offer this service with innovative new features like Flyover, turn-by-turn navigation, and Siri integration.
FORBES: Tim Cook Continues to Slowly Kill Post-Steve Jobs Apple
We are excited to offer this service with innovative new features like Flyover and Siri integration, and free turn by turn navigation.
The wide-spread use of these TPMs in Windows 8 will make sure that the next generation of Windows enterprise products include many innovative storage features.
Creative and innovative UX features popular with Optimus G users have been added to the Optimus G Pro, such as an upgraded QSlide, Live Zooming and QuickMemo.
ENGADGET: LG's 5.5-inch Optimus G Pro is the first with a Snapdragon 600 quad-core CPU
With the Ice Cream Sandwich OS upgrade, Samsung offered innovative new features such as Shape Match and Formula Match, providing a new way for organizing and expressing ideas in their personal and professional life.
This intuitive new operating system update will keep HTC Radar 4G customers connected and entertained just about wherever life takes them with its new and innovative communication features centered on people, along with preloaded entertainment applications and the ability to multitask between apps.
ENGADGET: HTC Radar 4G headed to T-Mobile in time for the holidays, chock-full of Mango
"We believe this all-new version of our flagship activity and sleep tracker, combined with state-of-the art Bluetooth syncing and our fresh, innovative social features will create a great experience that will inspire and empower people to live healthier more active lives, " James Park, CEO and founder of Fitbit.
ENGADGET: Fitbit One tracker now ready to wake you up, count your calories all day for $100
BlackBerry 10 provides an ideal platform for social apps such as WhatsApp Messenger to fully leverage innovative new features like BlackBerry Flow, where apps work together, sharing information with each other to quickly lead the customer intuitively to the information they need and to give them the ability to immediately take action.
ENGADGET: WhatsApp lands on BlackBerry 10, offers Z10 owners a BBM alternative
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