... (一)认识需要(want &need) (二)搜集信息(information) (三)评价比较(evaluation) (四)购买行为(purchase decision) (五)购后行为 三、纺织品服装的消费特征和影响因素 (一)特征 (二)影响纺织品服装消费的因素 四、纺织品服装的绿色消费 w ...
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purchase decision involvement 购买决策涉入
Production material purchase decision 生产资料购买决策
a sound purchase decision 明智的购买决策 ; 一个很好的收购决策
purchase decision model 购买决策模型
purchase decision tree 购买决策树
their purchase decision 消费者购买决策
optimal purchase decision 最优购买决策
In addition, consumer will balance gain and loss when making purchase decision, in other words, perceived benefit and perceived risk will appear in the same time.
另外,消费者在做购买决策时,总是在得与失之间进行权衡,也就是说感知利得和感知风险会同时出现。
参考来源 - 消费者的感知风险及减少风险行为研究Influencing factors to purchase decisionIn the industrial market, the purchase decision makers, products, delivery terms, payment terms, service, supplying capacity of the manufacturer and so on act a main role to the purchase decision.
在“实例五”中,我公司正是在影响工业市场采购决策因素的产品质量、交货条件、公司信誉和能力等方面,充分发挥了自己的优势,从而在竞标中取胜。 本文在第四部分根据实例分析中所找出的共性问题,阐述了我国机电产品在伊拉克的市场营销对我国机电产品出口的借鉴作用。
参考来源 - 我国机电产品在伊拉克市场营销的案例分析·2,447,543篇论文数据,部分数据来源于NoteExpress
The dressing room is where the purchase decision is made.
试衣间是顾客决定是否购买的重要地方。
Complete information buyers need to make a purchase decision.
买家决定购买所需的完整信息。
The loser in all this is the consumer who is conned into making a purchase decision based on false premises.
而最终的输家是消费者。 那些误信了虚假信息而做出购买决策的消费者将为此买单。
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