The idea was first set out in an article that Kaplan wrote in 1992 for Harvard Business Review, along with David Norton, President of a consulting firm.
这个思想最先是1992年在卡普兰和一家咨询公司的总裁大卫·诺顿为《哈佛商业评论》撰写的一篇文章中提出来的。
Kaplan and Norton have published very little individually.
而卡普兰和诺顿很少单独发表作品。
Robert Kaplan (born 1940) is one half and David Norton is the other of the most inseparable double-act in management.
罗伯特•卡普兰(1940年生)和大卫•诺顿是管理学领域最密不可分的搭档。
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