互动营销期刊 Journal of Interactive Marketing
营销期刊 Journal of mar-keting
营销学期刊 Journal of Marketing
市场营销研究期刊 Journal of Marketing Research
营销研究期刊 Journal of Marketing Research
预期营销 anticipative marketing
营销学会期刊 Journal of the Academy of marketing Science
市场营销导向时期 the marketing orientation era
营销者和预期顾客 marketers and prospect
2008年到2009年期间，企业在进行营销活动时，一定要牢记下面的八条准则。
Companies should bear eight factors in mind when making their marketing plans for 2008 and 2009.
管理咨询公司贝恩公司（Bain & Company）的市场营销专家Frederick Reichheld表示，大多数交叉营销的失败，是由于公司只考虑到下一期的损益表底线。
Frederick Reichheld, a marketing expert at management consultants Bain & Company, says that most cross-selling fails because companies think only of the next bottom line.
在导入期，企业主要的营销目标是迅速将新产品打入市场，在尽可能短的时间内扩大产品的销售量。
In the introduction, the main marketing target enterprise is quickly to new products into the market, expand product sales in the shortest possible time.
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