但疏远粉丝群是它承受不起的。

But it can't afford to alienate its fan base.

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许多人更愿意使用网站的免费工具来建立粉丝群或与用户直接沟通。

Many preferred to use the site's free tools to build up fan bases and communicate with users.

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而为了能够成功，你需要保证自己微博拥有的庞大粉丝群。

However, in order to be successful, you need to ensure that your micro blog has a large number of followers.

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