品牌与消费者进行社交的第一步是在社交网络上创建个人档案页面，然后接受个人的“好友请求”。

The first step for brands to socialise with consumers is to start profile pages on social networks and then accept "friend requests" from individuals.

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第一，改进对烟草消费的数据统计。

The first is to improve the quality of data on tobacco use.

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Emily的座右铭是“创意第一，消费第二”，她在工作中与客户打交道的时候也遵循这一条宗旨。

Emily's motto is "creativity before consumption" - and it's a philosophy she extends to her professional work with clients.

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