第三家公司Attensa提供复杂的“注意力数据”服务，但是有段时间却一度遭遇奇怪的投资者和高管问题。
Attensa, the third of the three, offers a sophisticated "attention data" based option, but has been dealing with strange investor and executive issues for some time.
APML——备受众人关注的标准，你的注意力数据是指网络与你阅读，写作，分享以及消费活动有关的所有信息。
APML - growing 'Attention' standard; Your Attention Data is all the information online about what you read, write, share and consume.
当机器以人类术语来理解事情的时候，并能把那方面的知识应用于你的注意力数据的时候，我们就拥有这样一个web，它能知道我们需要什么，何时需要。
When machines understand things in human terms, and can apply that knowledge to your attention data, we'll have a web that knows what we want and when we want it.
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