现在就应该投入一部分时间来评测各宣传途径的效果，包括公司广告、直邮宣传、促销材料、以及网站等，确保它们所传达的主题统一，令人心动。
Take time now to review and evaluate the messages in your advertisements, direct-mail campaigns, sales materials and on your website to be sure they present an effective, unified theme.
我们谈论的是在未知领域的一种风险投资，没有人知道这些投入会有怎样的效果。
We're talking about venturing into unknown territory, and no one knows exactly how these changes would play out.
因为只有少数凝血绷带已经投入市场，所以总是有机会改进技术以取得更舒适的效果的较低的费用。
While a handful of coagulant-inducing bandages are already on the market, there’s always room for improved technology that boasts greater comfort and lower cost.
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