This paper studies book design. which takes the basic subject of concept design-image semantic as the entry point for research.
本文以书籍设计作为研究对象,将构想设计的基础课题——形象语义作为研究的切入点。
参考来源 - 形象语义在书籍设计中的应用研究·2,447,543篇论文数据，部分数据来源于NoteExpress
由于英汉民族的思维方式和文化背景不同，同一形象所承载的语义可能就不尽相同。
Thanks to the difference of thinking mode and culture background between Chinese and English people, a same image may carry quite different meanings.
旨在探析设计语义的使用对商品形象创建和传播的意义，如何实现商品符号与消费者之间的有效沟通。
The meaning of design semantics to creation and spreading of merchandise image was analyzed to achieve efficient communication between merchandise symbol and consumer.
夸张辞格，就其基本语义要素来说，包括夸张物、夸张形象和夸张点三个方面的内容。
In terms of the basic semantic elements, Hyperbloe embraces the object, the image and the point of hyperbole.
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