As the main fixed-line operator's H Netcom, keeping up with the development trend of the global telecommunication, from 2004, considers IPTV as a major business transformation of the company.
作为主体固网运营商的H网通,紧跟全球电信业的发展趋势,从2004年开始,将IPTV作为公司发展的一项重要转型业务,实现了用户规模的迅速扩大。
参考来源 - H网通IPTV业务营销战略研究 （研究生论文）·2,447,543篇论文数据，部分数据来源于NoteExpress
第六章以附录的形式介绍了固网运营商主流促销套餐的折扣率测算模型。
As an appendix, chapter six presents the discount model of main tariff packages in fixed network carries.
结合已有的分析结论，设计出固网运营商积分营销的决策流程和营销策略。
This paper synthesizes conclusions above, and designs a set of decision process and marketing strategy of integral marketing fitted for fixed-line operators.
可以说，固网运营商面临的“开源节流”的压力比以往任何一个时期都要巨大。
It can be said that fixed telecom operators face much more pressure of "broaden sources of income and reduce expenditure" than ever before.
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