在未来仍作为控股公司的菲亚特汽车将自由地通过与其他汽车公司合并或合作扩大规模,并筹集资金。
Fiat Auto, which will remain in the holding company, will be free to gain scale from mergers or partnerships with other car firms and to raise capital.
公司充斥着现金——不过,既然有那么多的产能闲置,为什么要扩大规模呢?
Corporations are flush with cash - but why expand when so much of the capacity they already have is sitting idle?
结果就是,这个公司会在无限的广告战和其它扩大规模的尝试上投入过多,而最终它们彻底完蛋。
As a result, the company spends too much on broad-based advertising and other attempts to drive scale. Ultimately, Fader says, they "get crushed."..
By 1991, 1992, the company had grown ten times or something like that.
到了1991年,1992年,公司规模扩大了,将近十倍。
When you're quadrupling in size in terms of people, there's always a tendency.
当公司需要将员工规模扩大为四倍时,许多公司会降低标准,但马克不会心慈手软。
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