企业危机事件传播与大众传媒已经紧紧的捆绑在一起了。
强、弱势群体之间的这种相对关系为企业制定公关危机事件处理策略提供了深刻启示。
This relative relation between vulnerable groups and strong groups provides profound enlightenment for the enterprises to deal with crisis events in public relations.
在这个新的媒介融合的传播时代,当危机事件发生时,企业应该如何采取有效的传播策略来应对是摆在我们面前的重要问题。
In this new period of communication that media is mixing, when crisis event occurs, the business should adopt effective communicate tactics to it, which is the important question we have to face.
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