When the price of a television set or software package goes up, demand for it generally falls. When the price of a financial asset rises, demand generally increases.
电视机或者软件包价格上涨，一般而言需求就会下降，但金融产品价格上涨，一般而言需求则会跟着上涨。
In this case, the effective use of television channel as a whole package to improve their market competitiveness has become a major concern to the local media.
在这种情况下如何有效地利用电视频道整体包装来提高自身的市场竞争力，成为了地方媒体十分关注的不足。
This study is the professional channels and local stations around the use of television channels as a whole package to enhance its brand competitiveness.
本研究就是围绕地方台专业频道如何利用电视频道整体包装来提升其品牌的竞争力。
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