Product strategies include positioning exactly, building brand and developing culture of Chinese traditional festival; Price strategies include descending discount and discount return. Place strategies include complete marketing and flatting marketing channel; Promotion strategies include seizing gifts, network and various activities.
产品策略包括对产品的准确定位,努力打造品牌、树立品牌效应以及注重对传统节日食品文化的挖掘和发展;定价策略包括打折递减和折扣返还这两种比较常用的策略;渠道策略包括发动全体员工进行全员营销和尽量保持营销通路扁平化;促销策略则主要包括将传统节日食品根据消费者需求与其它产品进行适度捆绑以及通过网络和各种活动进行促销。
参考来源 - 湖南宾馆传统节日辅营食品营销策略研究·2,447,543篇论文数据,部分数据来源于NoteExpress
以上来源于: WordNet
N a binding used for holding together two ropes, two spars, etc, esp by lashing with a separate rope 连接绳索、帆柱等的绑绳 [nautical]
"Leigh," he said seizing my arm to hold me back.
“莉,”他说着便抓住我的胳膊把我拉了回来。
"Pirates," cried John, seizing his Sunday hat, "let us go at once."
“海盗,”约翰叫道,抓起他周日帽,“让我们马上去吧。”
Heidi seizing his arm, shouted, full of indignation, "You mustn't hurt him!"
海蒂抓住他的胳膊,义愤填膺地喊道:“你不能伤害他!”
A group of small states on the coast of North Africa was seizing American ships and holding their crews hostage.
VOA: special.2009.05.27
The Union commander,General Hooker, had to keep his army between Lee and Washington to prevent the Confederates from seizing the national capital.
VOA: special.2009.10.22
Soon after that, the Union won another important victory, seizing Vicksburg,Mississippi.
VOA: special.2009.11.19
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