To make sense of reviews, hotels are turning to reputation monitoring tools like Revinate and Synthesio that aggregate, organize, and score review data from across the web.

要让这些评论有意义，酒店还需要信誉监测工具，像Revinate和Synthesio，能够收集整合网上各种评论数据并对其评分。

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The Lakers do not need Ebanks to score but the fact he arrives with a defensive reputation is important because his 6'9" frame gives the Lakers another long perimeter defender."

湖人并不需要艾班克斯得分，但是他的到来在防守方面的确很重要，因为他六尺九寸的身高为湖人提供了另一道外线防线。

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To qualify for the ranking at all, each company had to have an above-average reputation score (defined as over 70) in its home market, based on Reputation Institute's global database of RepTrak scores spanning 2006 to 2010.

FORBES: Magazine Article

No. 2 Apple, which earned a 79.77 global score, has the best global reputation within innovation, leadership and financial performance.

FORBES: Magazine Article

Rachel Botsman, a leading researcher on collaborative consumption, argues that we will soon enter an era when our online reputation will become more important than our credit score.

FORBES: Is Trust Being Replaced By Reputation?