This may or may not be linked with other pay for play models.

这种方法可以，也可以不与其他付费游戏模式相联。

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Players pay for play time or virtual goods within the games, and the social networks take a cut of the sales.

玩家需要为游戏时间或游戏里的虚拟商品付费，社交网络公司则从销售额中提成。

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Blogging is a beautiful thing. The prospect of this young media being overrun with "pay for play" pseudo-shilling is not an attractive one to us.

写博客是一件美好的事情，千万别让这个年轻的媒体因为“软文”而落得一文不值的下场。

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Mr. Nortman, who teaches a class on SEC violations for Nova Southeastern's law school in Fort Lauderdale, says the SEC will likely want to know whether the purchasers of stadium bonds were given full disclosure of the financial status of the borrowers involved, and also whether there may have been any "pay for play" involved on behalf of the parties.

WSJ: SEC Is Investigating Marlins Stadium Deal

It is for these reasons that PR professionals should be striving to grab some market share from their pay-for-play brethren on the other side of the marketing aisle.

FORBES: PR's Mandate in 2013

The industry continues to struggle with ethical challenges involving pay-for-play, or play without cognizance schemes.

FORBES: Verizon's Real Brand Ambassadors