The convention has turned into a marketing bonanza with celebrity guests this year including mega stars Brad Pitt and Angelina Jolie.
VOA: standard.2010.07.23
The Transformers: Dark of the Moon Blu-ray and DVD debut will be supported by a massive marketing and promotional campaign befitting the mega-hit status of the franchise.
Whimsical or not, the Twitter fail-whale is now an icon of an adolescence that the company is eager to move past as the service has become a powerhouse medium for not only mega-events like Election Night conversations and debates but also for corporate marketing teams eager to tap into the sentiments of crowds and gain real-time insights and opportunities.