A good social media marketing program cannot fix a broken business.

一个好的社交媒体营销是无法挽救一家破产企业的。

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An experienced marketing executive, in my opinion, instinctively knows whether a marketing program is working or not.

我认为，一个经验丰富的行销经理应该本能地知道一个市场计划是否行之有效。

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Often, policy change is needed, and media advocacy programs can be an effective complement to a social marketing program.

大多数情况下，需要改变策略，同时媒体宣传对于社会营销项目也是一个有效的补充。

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The Bobcats recognized the power of Jordan when this year it launched its Level 23 marketing program.

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Recently, I also started working with a team on building a marketing program and app for Sundance Film Festival.

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This takes TV from a one trick pony to a sustainable marketing program.

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