The cultural experience has the unique effect in the marketing practice.

文化体验在营销实践中具有独特功效。

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Technology is one of the most important factors which influence marketing practice.

技术是营销实践最重要的影响因素之一。

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Secondly, the author analyses present status of Convention & Exhibition marketing practice.

其次，分析国内外会展营销实践的现状。

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It also started a separate Recession Marketing Practice this year to counsel companies on how to use their marketing budgets wisely.

ECONOMIST: The recession forces agencies to branch out

My question is this: If marketing practice has changed so fundamentally, why do our marketing organizations look so much the same?

FORBES: What Makes Digital Marketing Fundamentally Different?

According to Greg Welch, who launched Spencer Stuart's marketing practice and now heads the firm's global consumer goods and services business, the average CMO tenure has grown to just over 28 months in 2008, up four months since Welch started measuring CMO tenure in 2004.

FORBES: CMO Calculus