Google hopes to connect the service with its nascent TV ad-brokering business, allowing it to target ads to individual households based on search and viewing data.

谷歌希望将这项服务与其新生的电视广告代理业务挂钩，实现基于搜索和收看数据、向单个家庭播放广告。

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Google, the biggest seller of ads on the Web, wants to snare a share of the TV AD dollars.

谷歌公司作为全美最大的互联网广告销售商，也打算从电视广告那里争得部分市场。

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Launched in 2007, Google TV Ads is an online platform that lets marketers buy national cable TV ads.

FORBES: Google TV Ads Notches Newest Distribution Partner: Verizon FiOS

Originally conceived as a system that would let marketers and agencies buy TV ads through an automated system, Google TV Ads is quickly evolving.

FORBES: Magazine Article

While a few million dollars is still not enough to make the networks worry, even in this dismal ad market, it suggests that Google TV Ads could wind as a player in the broadcast game after all.

FORBES: PaidContent.org