文章详细信息 关键词： 消费者价值;;品牌关系;;价值感知;;品牌情感;;品牌忠诚 [gap=539]Keywords: consumer value;brand relationship;perceived value;brand emotion;brand loyalty
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consumer-value 顾客价值
consumer value driven 顾客价值驱动
Consumer Value Management 顾客价值管理
consumer value as guide 顾客价值导向
value of consumer services 服务消费品价值
value of consumer assets [经] 消费者资产价值
consumer surplus value 消费者剩余价值
consumer transfer value 消费者让渡价值
Moreover, in methodology , the market signal of information economies is applied into the model on consumer value perception .
同时，在方法上，运用信息经济学关于市场信号的理论，对顾客认知模式进行研究，提出了顾客价值认知量化模型。
参考来源 - 顾客价值管理研究The present paper analyzes and evaluates the consumer value.
文章对电子商务环境下企业客户价值进行了分析和评价。
参考来源 - 电子商务环境下企业客户价值分析与评价·2,447,543篇论文数据，部分数据来源于NoteExpress
Brand equity not only contributes to the enterprise value of property, but also has the effectiveness of consumer value-added role.
品牌权益不仅对企业财务价值有贡献，而且对消费者也具有效用增值作用。
Category Management is a process of managing categories as strategic business units, producing enhanced business results by focusing on delivering consumer value.
品类管理通过最大限度地向消费者传递价值实现企业利益最大化。
Consumer value: is the difference between the values the consumer gains from owning and using a product and the costs of obtaining the product.
顾客价值是指顾客从拥有和使用某产品中获得的价值与为取得该产品所付出的成本之差。
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