In respectof the CurrentYear, DISTRIBUTORwill: (a) submittoCompany within 30daysaftersigningthisAgreementacomprehensiveadvertisingandmarketingplan for theSoftwareintheTerritory;
In that same year, Cultiba was the only producer and distributorof beverages in Mexico with nationwide operations and was the country's second-largest beverage company based on combined sales volume of soft drinks and water.
Despite plenty of hype, Internet coupons still represented only about 1% ofthe 2.6 billion redemptions last year when Inmar, a leading coupon distributor, reported a 140% increase in Internet redemptions.