When Google at last revealed how much money it was making by placing small, targeted text advertisements next to search results, jaws dropped.
当google最终揭示通过在搜索结果旁边放置小块，有针对性的文字广告能挣多大一笔钱之后，碎眼镜跌了一地。
Of course, most advertisements contain information. But this is usually contained in a text that is interesting and often funny.
当然，大多数的广告都是含有内容的。但是广告词通常都包含有有趣和诙谐的辞藻在里面。
Based on this theory, this present thesis argues that the fulfillment of the intended functions of the target text should be the guiding principle in translating Chinese advertisements into English.
根据这一理论，本文认为译文预期功能的实现是汉语广告翻译的主要原则。
This paper is within the domain of the academic discipline and mainly focuses on the macro-structure, that is, the patterns of text organization of English advertisements.
本文从学术的视角出发，主要研究广告语篇的宏观结构即英文广告的篇章组织模式。
Explore how to follow the three principles of translating advertisements from the aspects of author, reader, and text to realize the purpose of translating advertisements.
要从作者、读者和文本三个方面探索怎样遵循广告翻译的三个原则，实现广告翻译的目的。
This text carries on the research into male image in Chinese TV advertisements near 30 years by using the gender theory and controlling theory.
本文运用社会性别理论和社会控制理论，对近三十年我国电视广告中的男性形象进行分析研究。
This text carries on the research into male image in Chinese TV advertisements near 30 years by using the gender theory and controlling theory.
本文运用社会性别理论和社会控制理论，对近三十年我国电视广告中的男性形象进行分析研究。
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