Empirical study indicates that the performance for autonomous brand construction of independent GVC model is better than that of embedding GVC model.
实证表明,自主GVC模式在自主品牌建设方面的实际绩效优于嵌入GVC模式。
Empirical study indicates that the actual performance of independent GVC model is better than that of embedding GVC model in self-owned brand construction.
实证表明,自主GVC模式在自主品牌建设方面的实际绩效优于嵌入GVC模式。
Subcontracting enterprises can be locked into the low value added activities of GVC because of path dependency, which is influenced by different level reasons.
来自宏观、中观和微观等多方面的因素会使得代工企业对代工模式产生路径依赖,被锁定于全球价值链的低端环节,阻碍其从代工向OBM的升级。
The current research on GVC and OEM/ODMs' upgrading focuses more on the independent technology and brand approaches, but less on the independent value system construction.
现有全球价值链升级理论与长三角代工产业的转型升级研究虽然重视了“自主技术与品牌”路径,但却忽视了自主价值体系的构建路径。
The current research on GVC and OEM/ODMs' upgrading focuses more on the independent technology and brand approaches, but less on the independent value system construction.
现有全球价值链升级理论与长三角代工产业的转型升级研究虽然重视了“自主技术与品牌”路径,但却忽视了自主价值体系的构建路径。
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