A brand name can make substantial contributions to a brands equity, and brand naming is at the most central position of choosing brand elements.
跨国经营条件下的品牌命名是品牌要素选择中最重要也是最困难的一项决策。
He said companies use the term 'brand equity' to describe the measurable value of their brands.
他说公司常用“品牌资产”这一术语描述他们品牌的可评估价值。
The brand equity concept means that brands are worth monetary value to companies.
品牌价值理念意味着品牌要与公司的货币价值旗鼓相当。
Why would I advertise on those other sites when I could just advertise on Google and piggyback on the equity of the other brands?
当我可以只在Google上做广告并借用其他品牌的品牌资产时,我为什么还要在别的网站上做广告呢?
Some brands acquire a bad reputation that results in negative brand equity.
一些品牌名声很差,就导致负品牌资产。
To protect the brand equity, enterprises should mainly concern the main factors of products, consumer cognition, brands and brand equity.
指出在品牌权益保护中,企业应当主要关注产品、消费者认知、品牌和品牌权益的主要影响因素。
In the definition of brand equity, the relationship between brands and consumers has been considered as an indispensable and important part of brand equity.
在品牌资产的定义中,品牌和消费者的关系一直被认为是品牌资产中不可缺少的重要部分。
Beijing yoghurt market has become the limelight of yoghurt competition. Based on the consumers' opinion, the thesis aims to evaluate the brand equity for 19 yoghurt brands on Beijing yoghurt market.
鉴于在北京酸奶市场上各酸奶品牌竞争十分激烈的现状,本文旨在研究北京酸奶市场上19个酸奶品牌的品牌资产状况。
Through the study of the status in brand equity of China's real estate industry, the main reasons that caused the real estate industry brands not outstanding are pointed out.
通过对我国房地产行业品牌资产现状分析,指出造成我国房地产行业品牌不突出现象的主要原因。
Through the study of the status in brand equity of China's real estate industry, the main reasons that caused the real estate industry brands not outstanding are pointed out.
通过对我国房地产行业品牌资产现状分析,指出造成我国房地产行业品牌不突出现象的主要原因。
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