Something that surprised me, was the finding in a recent study that mobile travel purchase intent is five times higher than that of online.
最近的一份研究显示,人们使用手机渠道进行预订的意向是互联网渠道的5倍,这一数据让我很惊讶。
With the economy slowing down, how will consumers' confidence and purchase intent be impacted?
中国经济增速趋缓将如何影响消费者信心和消费意愿?
The purchase intent is the key predictor of retail performance - and hence the key success factor of advertising effectiveness.
购买意愿是未来销售预期的关键指标,因此也成为广告效果评价的成功要素。
Their goal was to build trust through benevolence and to improve brand image, consideration and purchase intent.
它的目标是通过这款亲善应用建立信赖,提高品牌形象、关注度,增强顾客的购买意愿。
Their goal was to build trust through benevolence and to improve brand image, consideration and purchase intent.
它的目标是通过这款亲善应用建立信赖,提高品牌形象、关注度,增强顾客的购买意愿。
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