Cost-Benefit Analysis: any given option is evaluated based on its perceived cost and benefit relative to all other available options.
成本-收益分析：对于任何可能的选择，评估时都要基于可预期的开销和收益，并与其他可选项进行比较。
Customer value is the difference or ratio of customer perceived benefit and customer perceived cost.
顾客价值是顾客感知收益与顾客感知成本之差（或之比）。
The perceived cost and value of feedback seeking mediate the relationships of achievement goal orientation, leadership style with feedback-seeking behavior.
成就目标定向和领导风格通过对反馈寻求的价值认知和成本认知间接影响个体的反馈寻求行为。
Third, the most important antecedents of customer perceived value(CPV) are customer perceived fairness, customer perceived benefit, customer perceived cost;
顾客感知价值主要受顾客感知利益、顾客付出成本、顾客感知公平三要素的影响；
Third, the most important antecedents of customer perceived value(CPV) are customer perceived fairness, customer perceived benefit, customer perceived cost;
顾客感知价值主要受顾客感知利益、顾客付出成本、顾客感知公平三要素的影响；
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