That is, how many hamburgers do we think are being eaten and that's the food disappearing; how much of the foods are being consumed in processed products and the like, so that's a pretty gross estimate as well.
比如说,多少个汉堡包被吃了,那就是食物消费,有多少食品被,以加工好的成品等形式消费,所以其中估计的成分也很多
And then you can look at food disappearance data and that's sort of a connection with the food production data: not so much how much is produced but how much of it is disappearing from the--the food supply.
然后看看食物消耗的记录,会与食物生产的数据,有某种联系,与其看在食品供应中生产了多少,倒不如关注被消费了多少
Now, it raises lots of interesting issues if a company does that and then boasts about it on the packaging or in marketing, because then people could overestimate how good those products are for them, so a lot of consumer education has to be done.
现在如果一个公司改进之后,在其包装,或市场上大肆宣扬,会引发许多争议,因为人们可能因此高估了,这些食品对其健康起到的作用,可见消费者应该对此有更多了解
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