Finally, we use the model to pre-warn the marketing risk for an enterprise.
然后构建了基于BP网络的企业营销风险预警模型，并对模型进行了训练和检测；
There are two kinds of risks for managing steel products, that is financing risk and marketing risk.
钢铁产品经营中存在资产风险和市场风险两类风险因素。
Marketing risk warning indicator system and comprehensive evaluating method of Industrial Enterprises;
近年来，市场营销风险与日俱增，制约了企业的正常营销活动。
The quantitative problem of marketing risk management for modern enterprises was studied systemically as follow.
企业营销风险的量化模型的建立和测度问题。
In this paper we attempt to extend the study of marketing risk pre-warning to include the application of BP network.
基于现存研究成果的局限，本文试图将BP网络运用到企业营销风险预警的研究中。
There are three fundamental risks confronting current commercial Banks, credit risk, operation risk and marketing risk.
信用风险、操作风险、市场风险是银行面临的三大风险。
The marketing risk comes from the uncertainty of the marketing environment, and it's measure is the core of marketing risk management.
营销风险是由营销环境等因素的不确定变化带来的，营销风险衡量是营销风险管理的核心。
The solution for decision delay, which includes marketing research, competitive intelligence and marketing risk evaluation & early war…
提出了由市场调研分系统、营销情报分系统和营销风险评价与预警分系统组成的决策滞后解决方案。
So it is very significant and urgent to explore marketing risk management for both Wuhan cigarette factory and the whole tobacco industry.
所以，开展市场营销的风险管理对武烟和整个烟草行业重要而紧迫。
Therefore, the research on marketing risk forewarning of high & new-tech enterprises under the complicated environment has great realistic meanings.
因此，加强复杂环境下高新技术企业营销风险预警研究具有重大的现实意义。
Therefore, strengthens under the complex environment the enterprise marketing risk management research to have the significant practical significance.
因此，加强复杂环境下企业营销风险管理研究具有重大的现实意义。
Because of the limitations of the existed achievement, the paper attempts to develop a new method for marketing risk early warning based on BP network.
基于现存研究成果的局限，开发出一种基于BP网的营销风险预警方法。
Chapter 3 set forth the theory model of marketing risk forewarning management which includes its building principle, working content and method system.
第三章阐述了企业营销预警管理系统的理论模型，包括其构建原则、工作内容及流程、方法体系。
As the enterprises in the modern buying market, we must strengthen marketing risk warning system, and optimize the marketing channel risk management system.
作为在现代买方市场中的企业，应该做到强化营销风险预警系统，优化营销渠道风险管理系统。
The marketing risk of China's enterprises is mainly the loss of credit in marketing transaction. Consummation of social credit mechanism is the basic measure to avoid marketing risk.
中国企业面临的营销风险主要是营销交易中的失信风险，因此促进社会信用机制的完善是规避营销风险的基本举措。
This paper focuses on the marketing risk evaluation, and introduce the method of Multi-Class Support Vector Machine as a new appraisal model to the marketing risk assessment practice.
本文着眼于营销预警与防范体系中的营销风险评价层面，将多分类的支持向量机方法做为一种新的评价模型引入到营销风险评价实务中。
Comparing with the measurement research of marketing risk and credit risk where people already had mature measurement model, the measurement study of operational risk is still on its basic period.
与市场风险和信用风险已具备较为成熟的度量模型相比，操作风险的度量研究还处于初级阶段。
Enhance the formation of marketing risk management research and early warning control on the Improvement of enterprise marketing management, marketing, risk prevention is of practical significance.
加强对营销风险形成管理研究，并进行预警控制，对提高我国企业营销管理水平，防范营销风险具有现实意义。
This approach is well-known in marketing and risk management, but can be revolutionary in places like the public sector..
这种方法在市场和风险管理方面比较知名，但是也可以借鉴到像公共部门管理的地方。
Because you can make much more money by transferring risk to yourself and negotiating a cut of the business you bring in from online marketing.
因为你会把网上营销的风险转到自己身上；还干脆自己谈起了生意，而且赚到了多得多的钱。
Realizing that smart brands can engage in social media marketing with minimal risk can help overcome the fear of backlash.
聪明的品牌公司会意识到利用社交媒体能以最小的风险克服对强烈反应的担忧。
Engaging to Internet Marketing maybe a risk for people who wish to be involved with this type of business.
从事互联网营销，也许风险的人谁希望参与这种类型的业务。
The main functions of analytical CRM consist of customer retain, cross marketing, market segmentation, and risk evaluation.
分析型CRM的主要功能有客户保持，交叉营销，市场划分和风险评估。
Then, the key element of this management system was analysed detailedly, such as environment, credit, culture, marketing, risk, organization and technique.
然后详细的分析了我国网络银行管理系统的各个要素，即环境，信用文化，营销，风险，组织运行和技术平台。
Therefore the risk, of green marketing can be categorized into market risks and non-market risks originated from enterprises themselves.
这种风险既有源于市场的市场风险，又有源于企业自身的非市场风险。
Set up an active marketing mechanism and an entire-process risk management mechanism.
建立主动市场营销机制和全过程风险管理机制。
In each of these cases, the firm is attempting to extend overseas its unique advantage in production, marketing, technology, or management without putting its capital at risk overseas.
以上每一种情况，公司都在努力使其生产、营销、技术或管理等的独有优越性得以推广和销售而又不使其资金在海外承担风险。
In each of these cases, the firm is attempting to extend overseas its unique advantage in production, marketing, technology, or management without putting its capital at risk overseas.
以上每一种情况，公司都在努力使其生产、营销、技术或管理等的独有优越性得以推广和销售而又不使其资金在海外承担风险。
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