Based on summarizing the study and practice of hotel brand management in China, this paper brings forward the new mode of management centered on constructing brand equity.
在总结中国饭店品牌管理的研究和实践的基础上，提出构建以品牌资产为核心对饭店品牌进行战略管理的新模式。
Though this idea can reflect the management centered on people, it is one-sided.
这虽然体现了以人为中心的管理思想，但也有其片面性。
Though this idea can reflect the management centered on people, it is one-sided.
这虽然体现了以人为中心的管理思想，但也有其片面性。
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