The methods and strategies of making good city image marketing are analyzed from three aspects: the position, design and transmission of city image.
从城市形象的定位、设计和传播三个方面全面分析了做好城市形象营销的方法和策略。
But in destination image marketing and result testing of marketing, research work is still at the stage of exploring.
然而在旅游目的地形象营销以及营销效果的测评方面,研究工作仍处于探索阶段。
Accordingly, the destination image marketing theoretical foundation of the travel is expanded from the marketing theory, economics theory to the public management theory and dissemination theory.
相应地,旅游目的地形象营销理论基础从市场营销理论、经济学理论拓展到公共管理理论和传播学理论。
In future, the popularization of the name brands of Taiyuan will embody image marketing, attraction marketing, infrastucture, people marketing and events marketing.
未来太原市城市品牌的推广营销应体现:形象营销、吸引力营销、基础设施营销、人民营销、事件营销等。
In future, the popularization of the name brands of Taiyuan will embody image marketing, attraction marketing, infrastucture, people marketing and events marketing.
未来太原市城市品牌的推广营销应体现:形象营销、吸引力营销、基础设施营销、人民营销、事件营销等。
应用推荐