Penny-pinching UK consumers choose cheaper products from discounters such as Aldi and Lidl rather than luxury alternatives.
精打细算的英国消费者们会从折扣店里选择更加廉价的产品，比如Aldi和Lidl，而不是其他奢侈的店铺。
Penny pinching UK consumers choose cheaper products from discounters such as Aldi and Lidl rather than luxury alternatives.
精打细算的英国消费者会选择Aldi和Lidl 等折扣店的廉价产品，而不是奢侈品。
But can the discounters can hold onto their gains?
然而，这些折扣商店能否守住他们的赢利之势呢？
Discounters affect prices well beyond their own stores.
折扣店影响到的远不止自己店里的商品价格。
The category of supermarkets, hypermarkets and discounters has a major market share of 80.2 %.
超市的种类、超大型自助商城和折扣店已经在市场中有80.2%的份额了。
The stores posting the best year-over-year sales results were chains, such as deep discounters T.
与上年相比业绩最好的商店是连锁店，如大幅打折的T。
They are expected to expand quickly in France now that a law designed to keep discounters out has been changed.
现在，法国限制折扣店进入的法律也做了改变，因此可以预计，这两家公司很快就会打进法国。
Of course, companies with huge mark-ups over their raw costs are more vulnerable to being undercut by discounters.
当然，成本利润率高的企业更容易被折扣店抢走生意。
The category of supermarkets, hypermarkets and discounters has the highest market share in the food retail industry.
超市的种类、超大型自助商城和折扣店已经在食品零售行业市场中有很高的占有率了。
Meanwhile discounters such as Primark, for clothes, and Aldi, for groceries, are becoming more acceptable to a wider audience.
与此同时，折扣店如衣服店Primark和杂货店aldi，正变得越来越被更广泛的受众接受。
Take "hard discounters", stores such as Aldi and Lidl that offer a limited range of cheap products in plain "white-label" packaging.
以诸如aldi(阿尔迪)和Lidl的“廉价商店”为例，他们在一个有限的范围内提供廉价商品，并用清晰的白色标签在包装上标识。
Drop by Aldi or Lidl, the successful food discounters, on a Saturday morning and there are bound to be a few Porsches and Mercedes in the car park.
周六早晨，你顺路到德国成功的食品折扣店Aldi或Lidl去看看，那里的停车场上肯定停着几辆保时捷（Porsche）或奔驰（Mercedes）。
Both expanded too quickly abroad. Both dithered over their focus on low prices. Both toyed with discounters and with smaller versions of their giant shops.
他们在国外扩张的速度都太快，对低价策略的实行都犹疑不决，都开设折扣店和小规模商场。
There's even evidence some stores have been trying to cancel orders for late fall or send what they've ordered straight to discounters like TJX Cos. , Jaffe said.
杰夫说甚至有证据显示一些商家开始试图取消最近秋季的订单，或直接向折扣商店发出订单。
The trend has been a boon to small businesses and big discounters, who have expanded their Halloween merchandise way beyond ceramic pumpkins and stuffed scarecrows.
大小商家卖欢了，卖的东西多得很，哪像原来只有些陶瓷的南瓜、塞棉花的稻草人哦。
In particular they face competition from ultra-cheap discounters, such as Aldi and Lidl, which control about 40% of Germany's retail market and plan to conquer the rest of Europe.
特别是他们面对着来自Aldi和Lidl等超低价折扣商店的竞争。Aldi和Lidl控制了德国零售市场大约40%的份额并计划占领欧洲的其他地区。
“There’s a massive global price-war in food retailing, much of it provoked by the gains by Aldi and Lidl and other discounters, ” says James Amoroso, a food-industry consultant.
食品行业的咨询人士，JamesAmoroso称：“在食品零售行业，现在正在上演一场全球范围内的价格大战。 而大多的导火索则是Aldi，Lidl等其他折扣超市的利润的增加。”
But the retail federation said at the end of November that discounters had fewer shoppers this year. Stores that sell jewelry and other higher-priced items have seen sales grow.
但是零售联盟说今年到十一月底，折扣商店的顾客都很少，而珠宝店和一些其他的奢侈品商店销售额增加了。
What should perhaps worry conventional supermarkets most, in fact, is that the discounters have proven themselves adept at moving upmarket, even as they retain most of their efficiencies.
事实上，最让那些传统的超市担心的是这些折扣超市已经证明了他们能在保持大部分效率的情况下，对于调动高端市场也很在行。
What should perhaps worry conventional supermarkets most, in fact, is that the discounters have proven themselves adept at moving upmarket, even as they retain most of their efficiencies.
事实上，最让那些传统的超市担心的是这些折扣超市已经证明了他们能在保持大部分效率的情况下，对于调动高端市场也很在行。
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