N-COUNT A discounter is a shop or organization which specializes in selling things very cheaply. Discounters usually sell things in large quantities, or offer only a very limited range of goods. 折扣商店
Penny-pinching UK consumers choose cheaper products from discounters such as Aldi and Lidl rather than luxury alternatives.
精打细算的英国消费者们会从折扣店里选择更加廉价的产品，比如 Aldi 和 Lidl，而不是其他奢侈的店铺。
Penny pinching UK consumers choose cheaper products from discounters such as Aldi and Lidl rather than luxury alternatives.
精打细算的英国消费者会选择 Aldi 和 Lidl 等折扣店的廉价产品，而不是奢侈品。
Of course, companies with huge mark-ups over their raw costs are more vulnerable to being undercut by discounters.
当然，成本利润率高的企业更容易被折扣店抢走生意。
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