Task 2: Optimizing your keywords.
任务2：对关键词进行优化。
First, I would look at your keywords.
首先，我会看看你的关键字。
Third, use your keywords strategically.
第三个，策略化地使用关键词。
Refine your keywords to answer these questions.
根据这些问题精炼您的关键词。
Popularity: Do people search for your keywords?
流行度（Popularity）：人们会使用您的关键词进行搜索吗？
But the first step of SEO is choosing your keywords.
但是，SEO的第一步是选择关键词。
Make sure to use your keywords in the body of your pages.
确保你的网页中使用到了关键词。
Learn how your website is positioned for all of your keywords.
了解如何在您的网站是定位为您所有的关键字。
To begin your keywords research you will need a starting point.
要开始关键字研究，你得找准一个切入点。
The URL is also an important spot where your keywords should appear.
URL同样是你的关键词应该出现的地方。
Split-testing your website is a good method to test your keywords.
斯普利特测试您的网站是一个很好的方法来测试您的关键字。
Your keywords will work best if they reflect what your site is about.
关键字要能真实反映网站是做什么的才能起到最佳效果。
For quality assurance, you will want to check the trends of your keywords.
为了确保质量，你需要检查你的关键字的趋势。
Body of the text: Don't forget to ensure your keywords are in the text.
文本主体：不要忘记确保在文本中包含关键词。
Once you select your keywords, it's time to apply them to your Web pages.
选择了关键词之后，就该将它们应用在Web 页面上了。
Make sure you integrate your keywords as naturally as possible into your copy.
确保整合到网页中的关键字要尽可能自然而然。
Use this tag to your advantage; that is, make sure your keywords are listed here.
使用这个标记说明页面的特色；也就是，要确保将关键词列在这里。
If you're serious about identifying your keywords, then this is truly money well spent.
如果你真的在意你的关键字，那么这个钱就用得其所。
You should stick to it not only for your keywords but for your content as a whole.
你应该坚持它不仅为你的关键字，但是您作为一个整体的内容。
Once you examine your pages, check whether your page now ranks well for your keywords.
在研究了页面之后，检查页面对于它的关键词是否能够获得好排名。
Test your keywords this way and use the best ones on your site to boost your organic search results.
通过这种方式测试关键字，然后选用效果最佳的放到网站，从而提高自然搜索的排名。
Basically the closer to the top left your keywords are placed, the more weight Google gives to them.
基本上，关键词越接近左上角，Google给予它们的权重就越大。
When you refine your keywords, keep in mind that a large portion of searches are three words or more.
在精炼关键词时，要记住大部分搜索只搜索三个或两个单词。
When's the last time you updated your keywords, and do you know which ones your competition are targeting?
你最后一次更新你的关键字是什么时候，你知不知道哪些是你的竞争对手要瞄准的？
Quality Score for Google and the Search Network is a dynamic metric assigned to each of your keywords.
谷歌和它的搜索网络的质量得分是针对每一个关键词的一个动态的计量指标。
There are lots of great tools out there to help you determine how much activity your keywords are receiving.
有很多不错的工具可以帮助你分析你的关键词的活跃程度。
To succeed with your keyword strategy, your best bet is to place your keywords near the top of your page.
要想利用关键词策略取得成功，最好是将关键词放在接近页面顶部的地方。
Below is a look at how easy it is to get your keywords set up for your specific feeds that you've imported.
下面是展示为导入的指定供稿创建关键词是多么的简单。
Pay per click advertising can drive a great deal of traffic to your site, if you correctly target your keywords.
支付每点击广告可以推动对你的网站的大量的访问量，如果你正确的确立你的关键字目标。
If too many pages compete for high rankings using your keywords, you might need to select more specific keywords.
如果太多的页面都在争夺搜索这些关键词时的高排名，那么您可能需要选择更特定的关键词。
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