Researchers at Concordia University in Canada report in the journal Psychology and Marketing that online avatars usually reflect the personality of their creators.
加拿大的肯考迪亚大学的研究者在心理学与营销杂志上撰文称,在线的头像常常反应其创建者的个性。
General Motors` marketing identified each of its brands very well. So, a mere brief appearance of one of its cars in a movie could establish a character`s personality.
受益于通用营销策略中对旗下各品牌精准的市场定位,因此,哪怕仅仅是在电影中短暂地亮个相,开什么型号的通用汽车已足以塑造出片中人物的性格。
Polled after the game, the players didn't realize the Red Bull image apparently influenced their driving. Which suggests marketing doesn't just influence a brand's personality.
在比赛后进行了投票,玩家们都没意识到红牛标志很明显地影响到了他们的驾驶,这表明营销并不仅是影响了一个品牌的特性。
The 4I model of wireless marketing shows that interaction is the core of wireless marketing, one to one is its internal feature, personality and punctuation is its obvious external expression.
从无线营销的“4I”模型可以看出,互动是无线营销的核心,“一对一”是无线营销的内在特点,个性化和及时性则是无线营销的外在显著表现。
The 4I model of wireless marketing shows that interaction is the core of wireless marketing, one to one is its internal feature, personality and punctuation is its obvious external expression.
从无线营销的“4I”模型可以看出,互动是无线营销的核心,“一对一”是无线营销的内在特点,个性化和及时性则是无线营销的外在显著表现。
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