The analysis result shows that it has prominent effect of the made pertinence customer marketing strategy in increasing user's quantity and improving user's quality under the direction of data mining.
分析结果表明,在数据挖掘指导下特定的针对性客户营销策略在增加企业用户数量和提高用户质量方面有显著效果。
Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management, 3rd Edition.
数据挖掘技术:市场营销,销售和客户关系管理,第3版。
Analyze the application of data mining in Electronic Commerce from three aspects: the design of Web site, Customer Relationship Management and Internet Marketing.
分析了数据挖掘技术在电子商务中的应用,并从电子商务网站设计、客户关系管理、网络营销三个方面进行了具体的阐述。
Digital marketing is based on marketing data mining that is applied to mine the useful marketing information.
营销数据挖掘作为数字化营销的基础,主要承担了挖掘营销信息的主要任务。
Data mining is a important technology implemented in Customer Relationship Management and Marketing Research.
数据挖掘是实施客户关系管理和市场研究中应用到的重要技术。
But, secondary data, survey by an outside marketing research firm, mining of company's internal recording, and building customer's database in the trade process are widely used methods.
建立企业营销信息系统的方式可以是二手资料收集、委托外部市场研究公司收集、整理企业内部管理档案、在与顾客交易时建立顾客数据库等。
Organizations are using data mining to enhance decisions about customer preferences, sales trends, and marketing programs.
组织是使用数据采矿提高关于客户偏爱的决定,售卖趋势,和行销计画。
So, with the result of achieving the purpose of precision marketing, we must apply data mining to analyze the purchasing power of consumers.
为此应用数据挖掘相关技术对消费者的购买行为进行分析,以达到精准营销的。
Data Mining can be realized as the good method to analyze these data and provide powerful supporting for making marketing plan and predicating development trend.
采用数据挖掘技术来实现对这些信息的科学分析,为企业制定合理的营销方案提供决策支持。
Association rule mining is an important sub-branch of data mining. It has been used widely in selective marketing, telecom business, bank management and so on.
关联规则挖掘是数据挖掘的一个重要分支,并被广泛应用于市场营销、电信、银行等应用领域。
Association rule mining is an important sub-branch of data mining. It has been used widely in selective marketing, telecom business, bank management and so on.
关联规则挖掘是数据挖掘的一个重要分支,并被广泛应用于市场营销、电信、银行等应用领域。
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