The analysis result shows that it has prominent effect of the made pertinence customer marketing strategy in increasing user's quantity and improving user's quality under the direction of data mining.

分析结果表明，在数据挖掘指导下特定的针对性客户营销策略在增加企业用户数量和提高用户质量方面有显著效果。

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Data Mining Techniques: For Marketing, Sales, and Customer Relationship Management, 3rd Edition.

数据挖掘技术：市场营销，销售和客户关系管理，第3版。

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Analyze the application of data mining in Electronic Commerce from three aspects: the design of Web site, Customer Relationship Management and Internet Marketing.

分析了数据挖掘技术在电子商务中的应用，并从电子商务网站设计、客户关系管理、网络营销三个方面进行了具体的阐述。

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"We are especially keen to tap their expertise in cross-selling, data mining, strategic marketing and brand building, " says Kwek.

CNN: Enter the Niche Player

NASA, he is at home mining customer data for marketing ideas.

ECONOMIST: Can Don Logan repeat at AOL what he did for Time Inc?