以专卖店为主,网络销售为辅的渠道战略。
Franchised store as main channel, supplemented by network sales channel strategy.
面临新的市场环境变化的挑战,新型渠道战略应运而生。
New pattern channel strategy has come into being when facing the challenge of the new marketing environment change.
分销渠道战略的制定与分销系统的设计常常直接影响跨国公司在目标市场的竞争力。
The formulation of distribution channel strategy and the design of distribution system often directly influence the competitive force of transnational companies in their target market.
分销渠道战略的制定与分销系统的设计,常常直接影响跨国公司在目标市场的竞争力。
Determination of distribution channel strategy and design of distribution system often have a direct impact on the competitive force of an international company on a target market.
跨国公司在中国市场分销渠道战略的不同选择总是受到微观、宏观营销环境的影响和制约。
The difference in the selection of distribution channel strategies of transnational companies in Chinese markets are always influenced and restrained by micro and macro environment.
研究了A公司营销渠道的渠道成员和作用、渠道结构和流程、渠道冲突、渠道战略和渠道设计。
A study of the marketing channels and the role of channel members, channel structure and flow, channel conflict, channel strategy and channel design.
本文在营销渠道理论的基础上,结合企业的实际情况,对如何构建营销渠道战略优势展开探讨。
The thesis is a discussion on marketing channel strategy advantage, basing on Marketing Channel theory and the enterprise reality.
通过对联通和电信的渠道战略进行较为深入的剖析,并用SWOT分析模型分析中国移动渠道战略与竞争对手相比的优劣势。
The thesis compares the different strategies and analyseses the strength and the weakness of China mobile's channel strategy by the method of SWOT.
接着本文从供应商之间、经销商之间、供应商与经销商上下游和经销商与供应商下上游之间等四个角度研究营销渠道战略联盟的形成动因。
Then it studies the changing factors of the formation of marketing channel strategic alliance from four point views such as in-supplier, in-dealer, supplier-dealer and dealer-supplier.
根据中国联通与中国网通的现状与特点,整合企业资源,研究设计了重组融合后中国联通的品牌战略、产品战略、渠道战略、市场营销策略;
Thirdly, based on the status of China Unicom and China Netcom, we design the brand strategy, product strategy, channel strategy and marketing strategy after the two companies' merging.
单一使用在线营销渠道并不是全面的战略。
Using a single online marketing channel is not a comprehensive strategy.
范思哲说,此举是其经营战略大调整的一部分,并且表示希望在日本寻找新的店址和更适合的分销渠道之际可以有“一个全新的开始”。
The company described the move as part of a broader overhaul of strategy, adding that Versace wanted 'a clean slate' while hunting for 'new locations and more suitable distribution channels' in Japan.
该品牌营销、数字化与品牌战略副总裁Chris McCumber说,品牌正在寻找营销拓展的机会,希望将品牌的在线表现通过多种渠道展示出去。
Chris McCumber, the channel's evp, marketing, digital and brand strategy, said brands are looking for marketing extensions that take the brand's on-screen connection into more places.
在确信必须摆脱对俄罗斯和东欧的能源依赖之后,欧盟委员会在其第二份《战略性能源评估报告》中发布了超级电网计划和其他一系列创造更多能源供给渠道的措施。
Power supergrid plan to protect Europe from Russian threat to choke off energy
战略上地,了解顾客想要什么,并且扩大社交媒体跨渠道技术,以使顾客更容易地接触到社交媒体。
Strategically. Learn what customers want and leverage social technologies across channels to make it easier for them to get it.
北约消息渠道告诉《时代》周刊,不仅是法国对其核潜艇保密,英美两国也对其战略威慑力量的位置保密。
NATO sources told TIME that France is not alone in withholding information about nuclear-armed submarines — the Brits and Americans keep the locations of their strategic deterrents secret too.
葛兰素史克公司的阿巴斯·侯赛因(abbas Hussain)称,这一新战略的目的是“我们可以结合葛兰素史克现有的广泛营销渠道,建立新的优质品牌药物产品。”
GSK's Abbas Hussain says that this new strategy aims to "build new product portfolios of quality branded medicines which we can combine with GSK's existing extensive sales and marketing."
针对此问题,提出书业企业要与出版社建立战略协同关系,与下游书店建立信息沟通渠道。
For this the books enterprise must establish good strategic agreeable relationship and set up the communication way with the lower enterprise, at the same time.
全球渠道销售和使用进口设备也是我们战略中的重点。
Global sales channels and the use of imported equipment is our strategic focus in.
战略期权思想为管理者解决当前的不确定性问题开辟了新的渠道。
The thought of strategic options pioneers a new channel to settle current uncertainty for managers.
然后研究影响营销渠道设计的几个因素,包含公司的营销战略、产品因素、市场因素、成本因素。
Then several factors affecting the marketing channel design are studied including company's market strategy, product factor, market factor and cost factor.
在激烈的市场竞争中,销售渠道已经成为PC厂商最重要的战略资源之一。
In the fierce market competition, the channel has already become one of the most important strategic resources of PC manufacturer.
在竞争战略的理念指导下,市场营销组合设计作品、沟通、定价、渠道等要素,并强调设计服务传递设施的规划与布局。
Under the principles of the competition strategy, marketing organizes design work, communication, list price and channel, and emphasizes the layout of design service facilities.
种成熟商品样本可用于测试商品的定价策略、目标市场细分、广告战略、包装、分销渠道,等等。
A fully developed product sample can be used in terms of pricing policy, target market segment, advertising strategies, packaging, distribution channel, etc.
中外经销商围绕运营与战略、渠道管理与拓展、团队管理与建设等话题进行深入的探讨和精彩的互动。
Centering around operation and strategy, channel management and expansion, team building and management, the domestic and foreign distributor made a deep discussion and interaction.
从以制造商为中心的角度整合整个供应链战略,提出基于供应链的分销渠道管理。
From take the manufacturer as the central Angle conformity entire supply chain strategy, proposed based on supplies the chain to retail the channel management.
2014年,三怡坊与全国最大自动售货渠道运营商友宝公司成为长期战略合作伙伴。
In 2014, three Yi Fang and Max vending channel operation to the friends of treasure company to become a long-term strategic partner.
本案例涉及多个概念和重点,包括(1)分销渠道;(2)扩张战略。这是1个系列案例中的第2个案例。
This case involves some concepts and theories, including 1 Distribution channels; 2 Expansion Strategies. This is the second case in a series of "the CEREAL WAY" cases.
本案例涉及多个概念和重点,包括(1)分销渠道;(2)扩张战略。这是1个系列案例中的第2个案例。
This case involves some concepts and theories, including 1 Distribution channels; 2 Expansion Strategies. This is the second case in a series of "the CEREAL WAY" cases.
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