形容受众行为。指除非看到很厌恶的节目,观众一般不会更换频道。
A description of audience behavior that implies viewers are unlikely to change channels unless Provoked by very unappealing programming.
从受众对网络广告的接受过程来看,其心理反应,可以分为感知、接收、记忆、态度、行为五个阶段。
From the audience of Internet advertising receptive process to see, their psychological reaction, can be divided into perception, receiving, memory, attitude, behavior five stages.
定义目标受众的线上举止行为,例如他们通常在哪里,有什么样的线上习惯等?
Define the key social behaviors of your target online. Where are they socializing? What are the social habits online?
本研究通过实证调查,分析农村受众的媒介接触行为,以及大众传播媒介在农村的传播效应。
This paper talks about how the audience in the countryside receives the information from the media, with a discussion of the mass media effects.
如何把平面广告设计得更容易引起注意,从而影响受众的行为,对广告主题的把握至关重要。
How to make it easier for print ads' design to draw attention and thus have some influences on audience's behavior, it's very crucial of grasping the theme of advertising.
广告所传播的一些不合时宜的观念、意识,潜移默化的影响着受众的思维方式和行为方式。
The untimely concept, consciousness of the advertising communication has influenced the mode of thinking and the behavior pattern of the audience subtly.
视觉营销就如一把市场战争的双刃剑,使得品牌在奠定了受众感知基础的同时,又能够把握住受众的实质性消费行为。
The visual marketing is like double-edged sword in a market war, caused the brand while to establish numerous sensation foundation, also could grasp audience's substantive consumer behavior.
受众选择行为是媒介营销的导向和出发点。
Therefore, the selecting activity of the audience is the starting point and the orientation of media marketing.
它以其独特的广告符号和文化语境,深刻地影响着受众的消费观念和消费行为。
By its distinctive signs and language, it affects the consumer's ideology and behavior deeply.
他是将学术分析、政策研究和行为参与结合为一体的典范。其代表性的理论观点有“受众商品论”、“依附理论”等;
He successfully combines the academic analysis and political study with practice, and thus presents such theories as "dependency theory" and "audience commodity" etc.
在影响受众解读文本的宏观因素中,文化传统和时代变迁是最核心的,它们是受众心理特征和行为结构的有力构造者。
The researches show that traditional culture and new phenomena work together to shape audience's psychology and behaviors during their interpretation of the news text.
她的行为使她受众人嘲笑。
它可以离开课堂,以信息和舆论的形式,用一种润物细无声的方式对受众在行为方式和思想意识等方面产生影响。
It can leave the classroom, in the form of information and opinion, in a way to moisten things silently on audience behavior and ideology the impact areas.
从法律的视角出发,虚假新闻无论对新闻受众还是虚假新闻中的当事人,都构成了侵权行为。
In the perspective of law, the false news of professional soccer is a kind of right violation for the readers and person involved in false news.
首先,分析了媒介议程对公众议程的影响。然后,从传播效果的层次、受众媒介接触时间属性以及信息传播过程的把关行为,详细分析了议程设置理论的特点。
Then, it analyses the characters of the Agenda setting, from the level of the communication effects, the timely character of the public contacting the media and the gate keeping of the media.
古代神话和传说中半神式的英雄:神话和传说中有神圣血统的,具有巨大的勇气和力量的人,因其英勇的行为而闻名,并受众神青睐。
In mythology and legend, a man, often of divine ancestry, who is endowed with great courage and strength, celebrated for his bold exploits, and favored by the gods.
本文试图从博弈论与信息经济学的理论出发,在传播学受众理论的基础上,分析广告商与广告受众之间的博弈行为。
On the basis of the attention economics, the Game theory and the information economics, this paper attempts to analyze the Game between the advertisers and the audience.
收集告白和传统媒体告白一样,也是一个信息传布地过程,受众接触收集告白同样也会发生认知、感情、立场、行为等心理效应。
The online advertisement being the same as traditional one is an information dissemination process, thus will also bring the audience mental effects such as cognition, motion, attitude and act.
收集告白和传统媒体告白一样,也是一个信息传布地过程,受众接触收集告白同样也会发生认知、感情、立场、行为等心理效应。
The online advertisement being the same as traditional one is an information dissemination process, thus will also bring the audience mental effects such as cognition, motion, attitude and act.
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