And there are many million more Yelp and Yelp-like users than Zagat hard-copy users, and growing.
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"We are totally focused on the customer, " says Carolyn Everson, VP of business development at Zagat.
Turin's passion led him to write the first-ever perfume guide, a kind of Zagat's for the nose.
Foursquare has landed early partnership deals with big name companies including Pepsi, HBO, Zagat and Bravo.
According to Scott, the company has the opportunity to disrupt such sources as Zagat, Gayot and the like.
Finally they are tied into the Zagat database so you can see ratings and mini-reviews for each restaurant.
"I've eaten more meals here in the last five years than at any other single restaurant, " reveals Zagat.
It aggregates content from publications like Zagat (restaurant reviews), Flavorpill (cultural events guide) and Arcadia Publishing (historic sites).
And according to Zagat, New York's tipping rate matches the national average a generous 19%, up from 18% a decade ago.
The publisher of travel guides will be merged with Zagat, a restaurant reviewer the internet firm snapped up last September.
Top of the pile, says Zagat, is the three Michelin-starred Jean-Georges, situated near to Central Park in the Trump International Hotel.
Then, experience dishes that defy gravity at the Zagat-rated restaurant Kelly Liken, which serves seasonal American cuisine in a mod atmosphere.
Customers know what they want when they review spaghetti carbonara for Zagat.
This is the "most funky, fun area in New York, " says Zagat.
It uses data from Zagat (owned by Google) plus a variety of third party sources (Cool Hunting, Scoutmob, Thrillist, Food Network, Eater).
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So instead of OpenTable providing restaurant information, Android now gets Zagat ratings.
In the wake of economic recession, the number of cash-only New York restaurants rose by 19% in 2010, according to a Zagat survey.
Find refreshment in the scores of Aveda products in your room before heading down to El Bizcocho, Zagat's highest-rated restaurant in San Diego.
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The restaurant consistently received high ratings from contributors to Zagat's restaurant guides, both for its food and its wine list of hundreds of selections.
Yet Ms. Mayer's last such trip, planned for Croatia last August, had to be put on hold while she was working on the company's Zagat acquisition.
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Zagat.com and other companies flying under the radar are developing interfaces that look seamless to the customer but would actually act as clearinghouses for multiple reservations sites.
Zagat, a global surveyor of restaurants, changed that in 1999 when it launched its guide to restaurants in Tokyo, complete with its trademark numerical ratings and caustic comments.
Your opening sonata hits a high note with a martini welcome featuring signature drinks from the renowned OPUS Bar, recently voted Vancouver's most popular night spot by Zagat.
Most tourists will need a guidebook, of course, and Brendan Kennedy, CEO of Seattle-based startup Leafly, is positioning his company to become the Fodor's, ZAGAT and Yelp of cannabis.
Like the Zagat restaurant guides, which are compiled using readers' contributions, the reviews collectively provide a remarkably accurate indication of whether or not a particular set of goods is worth buying.
But business is less than booming at the 28, 000-square-foot Russian Tea Room, which is better known for its "Ivana Trump goes to Las Vegas" decor, as Zagat Survey put it, than its food.
Then, dine in one of the two on-site specialty restaurants: Oystercatchers, for fresh local seafood and organic ingredients or Armani's, a classic northern Italian restaurant on the 14th floor, which Zagat called "extraordinary".
Among the ten applications listed include a dictaphone, a Twitter client, a Zagat restaurant guide and a tool to back up your Android, lest you lose any of your vital tweets or favorite sushi dishes.
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The majority of maps features that matter are all here: traffic, turn-by-turn navigation, transit directions, walking directions, satellite view, street view, indoor photos, Zagat restaurant reviews, and a bit of integration with your Google profile.
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