Zipwhip were able to write computer code to interpret the instructions sent in via text message.

BBC: Zipwhip's Textpresso

One of the reasons I was so excited to write my book is that it gives readers step-by-step instructions to building a personal brand online, from figuring out how they fit in, to choosing the right tools and using them efficiently.

FORBES: Social Networking for Career Success

Oh, by the way, the letter added, you can tell Amex not to share your credit history if you write a letter to one office and phone (toll free) another with instructions not to sell your name to telemarketers.

CNN: How to fight privacy looters