If investors stop buying bonds issued by other governments, then those governments in turn will not be able to repay their creditors - a potentially disastrous vicious circle.
Keith Wills, retail analyst at Goldman Sachs, says the firm is in a virtuous circle: higher volumes augment its buying power, which in turn drives prices down.
When you first turn on the screen on a Home-equipped phone, you see the time and a small circle at the bottom displaying your Facebook profile picture.