Fox famously fell out with Bay during the filming of the Transformers franchise, which resulted in the star not appearing in the third instalment.

BBC: Megan Fox to star in Mutant Ninja Turtles

At the South by Southwest (SXSW) Interactive annual festival in Austin, Texas in March, DeNA showcased new games on the Mobage platform like Transformers: Legends (part of the Transformers franchise) and did the schmoozing necessary to generate product buzz.

FORBES: 'Game On!' Says Tomoko Namba, Founder of DeNA

And, for a limited time, all three eye-popping films in the Transformers franchise will be available in a 7-Disc Limited Collector's Edition Blu-ray Trilogy featuring each film in high definition, Transformers: Dark of the Moon in high definition 3D, more than 10 hours of special features and a plaque of movie images signed by Bay.

ENGADGET: Transformers: Dark of the Moon clip breaks down shooting movies, special effects in 3D (video)

Mr. Cooper is currently building a 49-seat screening room for "Transformers" franchise director Michael Bay in Bel-Air.

WSJ: Private Screening Rooms: The Best Seat in the House

Actor Mark Wahlberg will replace Shia LaBeouf as the star of the fourth film in the Transformers robot franchise.

BBC: Mark Wahlberg to star in Transformers 4

Hasbro makes Transformer toys, and the third segment in that franchise, Transformers: Dark of the Moon, was released last year.

FORBES: Sorry! Hasbro: Profits Dip After Soft Sales

Director Michael Bay said "an actor of his calibre is the perfect guy to re-invigorate the franchise and carry on the Transformers' legacy".

BBC: Mark Wahlberg to star in Transformers 4

The actress has yet to star in a successful film outside of the Transformers series, and she was recently kicked off of that rich franchise.

FORBES: Magazine Article